Client
Self Study
Type
Visual Identity
Tools
Photoshop
Illustrator
About
SYNC is an expo celebrating mesmerizing audiovisual experiences. Its purpose is to inspire creative communities to collaborate and push the boundaries within their industries. Guests can expect to be inspired by visual art installations, learn from industry artists, and together celebrate the advancement of the digital tools that help create unforgettable musical experiences.
Discovery
Considering the dynamic and collaborative nature of this event, cool colors, converging lines, and use of space were deemed appropriate for the logomark to feel balanced and modern.
The interactive room enhances the experience for the targeted communities such as Artists, Musicians, and Designers, and allows them to visually witness collaboration in real time.